The world's top cell phone maker Nokia purchased Plazes.
Companies such as Plazes are trying to tap into the potential for new services as more mobile phones get equipped with technology to pinpoint their location.
By: William Caine
Jun 23, 2008 17:22 PM GMT
Nokia announced on Monday it has agreed to buy social networking start-up Plazes as part of its major push into offering Internet services.
Plazes provides location-aware services that people can use to plan, record, and share their social activities.
"This acquisition helps Nokia to accelerate its vision of bringing people and places closer together, in line with our broader services strategy," Niklas Savander, the head of Nokia's Internet services, said in a statement.
Companies such as Plazes are trying to tap into the potential for new services as more mobile phones get equipped with technology to pinpoint their geographical location.
Nokia has said it would have dozens of such phones to offer by the end of this year.
To achieve new growth as the cell phone business is set to mature in coming years Nokia started to invest heavily in building up its presence in Internet service.
It has offered $8.1 billion for U.S. digital maps firm Navteq -- a cornerstone of its services push -- and has said it would invest millions more this year and the following.
Plazes has staff of 13, and its main operations are in Berlin.
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